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Transformation at Wawa Inc.

Jim Morey, EVP, Chief Marketing Officer,
John Collier, Chief Information Officer; Kevin Wiggins, Chief Financial Officer

Jim Morey

EVP, Chief Marketing Officer

Wawa, Inc.

Jim joined Wawa in March 2012 as the Chief Financial Officer, responsible for all Finance departments including Accounting, Internal Audit, Tax, Treasury, Planning and Analysis, in addition to Loss Prevention, Enterprise Productivity and overall company strategy. In January 2014, Jim became Wawa’s Chief Operations Officer, responsible for all of Store Operations, Real Estate and Supply Chain while continuing to oversee Enterprise Productivity and overall strategy. In January 2017, Jim was promoted to his current role, in which he is responsible for Marketing, Information Technology and Supply Chain.

John Collier

Chief Information Office

Wawa, Inc.

John joined Wawa in October 2017 as the Chief Information Officer and is responsible for Digital IT Transformation for Wawa. Before joining Wawa, John was CIO of Tracfone and Chief Architect at Wawa and Bank of America.

Kevin Wiggins 

Chief Financial Officer 

Wawa, Inc. 

Kevin joined Wawa in 2010 as Controller and has also held the position of Senior Director of Finance. Prior to joining Wawa, he was the Vice President and Controller of Ricoh America’s Corporation and IKON Office Solutions, Inc. Kevin also held several positions in the audit practice at PricewaterhouseCoopers LLP, where he served large, publicly traded, multi-national companies. He earned a B.S. in Accountancy from Widener University and is a Certified Public Accountant, licensed in the state of Pennsylvania. 

In this video, the three executives throw light upon:

  • How technology helps to engage with a diverse set of customers
  • The next major digital transformation for Wawa
  • How Wawa addresses change management challenges while scaling digital transformation
  • How Wawa bridges the gap between digital strategy and execution
  • Financial predictions for 2030 for the retail industry