According to Forrester Research, companies serious about improving customers' experiences must provide them with consistent interactions across all touchpoints, which requires appointing a digital champion. Here are 5 new CDOs.
General Electric Energy Connections has appointed Steven Martin as vice president and Chief Digital Officer, reporting to Energy Connections chief Russell Stokes and Bill Ruh, CEO of GE Digital.
Sprint Corp. has appointed Rob Roy as Chief Digital Officer, reporting to Kevin Crull, Sprint’s president of omnichannel sales.
United Technologies Corp. has appointed Vince Campisi as senior vice president for digital and CIO, reporting to CEO Gregory Hayes.
Audi has appointed Roland Villinger as Chief Digital Officer and Chief Strategy Officer, reporting to Chairman Rupert Stadler.
Rolls Royce has appointed Neil Crockett as Chief Digital Officer, reporting to CEO Warren East.
