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4 Key Trends in the Fintech Industry
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4 Key Trends in the Fintech Industry

The first half of 2018 attracted over USD 57.9 billion in investments for the fintech industry, exceeding the 2017 annual total. Let’s take a look at the key trends shaping this rise.

Accenture reports that 80% of bankers believe voice assistants will be mainstream by 2020. Powered by artificial intelligence, the fintech industry will be more accessible with ways to help customers engage banking services through a far more natural user interface.

According to PwC’s 2018 Digital Banking Consumer Survey, the number of people who prefer to use their smartphones for banking is on an upward trend going from 10% to 15% in just one year.

As per a McKinsey report, fintech is witnessing a rise in a digital-only presence by banks resulting in fewer physical locations, with Asia leading the way with about 55%-80% consumer acceptance.

Apart from product innovation, security is the single most important concern in the fintech sector. The adoption of biometric, blockchain and other technologies is leading the way in ensuring a secure digital finance experience.